Behaviour Interactive + The Fun Pimps: A New Chapter for 7 Days to Die
Read the official press release here. Scroll to the bottom for our FAQ.
We’re excited to share that Behaviour has acquired The Fun Pimps, creators of the celebrated 7 Days to Die.
7 Days to Die will join Dead by Daylight, Darkest Dungeon, and the forthcoming Blight: Survival in Behaviour’s growing portfolio of gaming’s greatest horror franchises. We look forward to supporting The Fun Pimps in their ongoing development of the game.
What This Means For 7 Days to Die
At its heart, this partnership is about the more than 20 million survivors who built bases, braved nights, and transformed 7 Days to Die into an iconic horror experience. Everything that comes next is about rewarding their passion.
The Fun Pimps will continue leading 7 Days to Die’s development, just as they always have. That won’t change. What will change is the support available to help them. Behaviour’s resources will enable The Fun Pimps to accelerate delivery of their road map. Together, we simply want to give players more 7 Days to Die.
Not more days, though. Still seven.
A Word From The Founders
Richard Huenink, Co-Founder at The Fun Pimps:
“When my brother and I started this company thirteen years ago, we were chasing a dream. Thanks to our players, 7 Days to Die has grown beyond anything we could have imagined. Our community has carried the game, inspired us, and made every step of the journey worthwhile. This partnership represents the next step in that journey. There’s still so much we want to bring to our players. Behaviour’s help will make that possible.”
Rémi Racine, CEO at Behaviour Interactive:
“We couldn’t be more excited to partner with the The Fun Pimps. Like Behaviour, they understand that a game’s success is driven by its players. We believe in their vision for 7 Days to Die, and we’re excited to support their desire to bring even more to their amazing community.”
Learn More
We know you have questions, and we want to answer them.
- Join the Ask Me Anything on The Fun Pimps’ Reddit on March 25th, where the team will chat directly with players.
- Watch the official announcement video on YouTube and across both teams’ social channels.
- Take a look at the FAQ below for more information about what this partnership means for the game.
Later, we’ll share more about The Fun Pimps’ plans for 7 Days to Die. Until that time, the team will focus on expanding the survival sandbox experience and delivering new content and updates, including the forthcoming A New Threat.
FAQ
1. Why did The Fun Pimps decide to partner with Behaviour?
Through this partnership, The Fun Pimps will benefit from greater resources and support, enabling them to accelerate development and deliver even more content for 7 Days to Die and its passionate community. The game also aligns perfectly with Behaviour Interactive’s growing portfolio of horror titles, including Dead by Daylight, Darkest Dungeon, and the in-development Blight: Survival.
2. Will The Fun Pimps still work on the game?
Absolutely. The Fun Pimps will continue to operate as an independently run subsidiary of Behaviour Interactive. TFP founders Richard and Joel will remain in their current leadership roles, benefiting from Behaviour’s resources to continue growing and evolving 7 Days to Die.
3. What does this mean for the game right now and moving forward?
Nothing will change immediately. 7 Days to Die will continue to be supported and updated as planned. The team remains focused on expanding the survival sandbox experience, with new content and updates in the pipeline, including the upcoming A New Threat. Over time, this collaboration should result in even more ambitious updates and improvements. In the future, we’ll share a roadmap that showcases these ambitions.
4. Will the game’s vision or style change?
Behaviour and The Fun Pimps share the same vision: to respect the legacy of 7 Days to Die, while making it even better. The core experience players love will remain intact.
5. Will the inevitable crossover be titled Dead by 7 Daylights?
Should it happen, we’re workshopping something closer to 7 Daylights 2 Dead By. That said, there are no concrete plans for any crossover at this time.
6. What about mods and community content?
Modding has always been at the heart of what makes 7 Days to Die thrive. Our team deeply values and actively supports giving modders the freedom to expand the world and create their own unique experiences. The passion and effort modders pour into 7 Days to Die is one of the strongest signs of a healthy game and community. BHVR shares this commitment wholeheartedly – there’s absolutely no intention to move away from supporting modding. We see it as a vital part of the game’s future.
7. How will the Dead by Daylight team be involved with 7 Days to Die, if at all?
Dead by Daylight and 7 Days to Die will continue to be supported by dedicated, independent teams, each focused on their own roadmap, production needs, and long‑term plans.
At the same time, both teams will have opportunities to share knowledge, expertise, and best practices to strengthen each project.
Each title remains fully staffed, fully resourced, and committed to delivering the experiences their respective communities expect.
8. Will this affect platforms or pricing?
There are no planned changes to platforms or pricing.
9. Where can I learn more or ask questions?
- Watch the official video announcement on our social channels and YouTube.
- Read the full press release here.
- Tune in or read back on the Ask Me Anything – March 25th on Reddit here.
